With 30 years of experience within the beauty care industry, Grazette of Sweden is specialized in developing and manufacturing innovative beauty products within hair care, skin care, grooming and styling. We help you to transform your idea of beauty into customized hair and skin care products that represent your brand.
Grazette of Sweden’s Private Label Department works with projects for both Swedish and International brands that are represented in retail stores, pharmacies, at hairdresses and at Spa resorts. We have long experience of developing and producing creative beauty products within a constantly growing field. We are proud to be able to combine our core values of knowledge, quality and environmental conciousness with our softer values of safety, honesty, service and creativity.
Customized concept for your brand and target group
The whole process, from idea to production of the finished product, takes place at our manufacturing plant which is situated in Gothenburg Sweden, enabling safety and control over the entire chain. Based on the latest scientific research, current beauty trends and your vision, our chemists develop exclusive customized beauty formulations within the categories:
  • Hair care products
  • Skin care products
  • Styling products
  • Grooming products
  • Spa-products
We perform all the quality tests that cosmetic products shall undergo according to European law. Our marketing department is also happy to assist in the development and procurement of packaging with customized design.

Focusing on safety, honesty, service and creativity, we develop unique and innovative beauty products based on your brand, vision and target group - from idea to the shelf.
Welcome to us - we produce the story of your beauty brand!


jennyhoij [at] grazette.se (Contact)